4 MARKETING ESSENTIALS FOR
GROWING A REAL ESTATE BUSINESS
FEATURED SERVICES
TECHNOLOGY
BUILD YOUR
TECH STACK
Whether you utilize your broker's resources or subscribe to 3rd party vendors, an IDX Website and CRM are the foundation of growing your business.
PERSONAL TOUCHPOINTS
CALL, TEXT, MEET & SCHMOOZE!
Start meaningful conversations through face to face touchpoints with your sphere to strengthen and grow your referral base
MARKETING
CONSISTENT MARKETING TO YOUR SPHERE
Stay in front of your SOI to retain familiarity and build trust with consistent marketing across various delivery methods
EXPANDED REACH
REACH NEW PEOPLE IN YOUR MARKET AREA
Ad campaigns to generate viable leads and technology to nurture them until they are qualified
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Tech Set-Up
IDX WEBSITE SET-UP: Coordinate vendors, manage the process and develop custom content for your site launch
CRM: Organize your database for import into new CRM
INTEGRATIONS: Set-Up integrations between your different business systems
DRIPS & NUTURES: Create email, text and task drip systems to nurture your leads and manage your follow-ups
Branding
A complete portfolio of brand materials to elevate how you present yourself to your market
email
marketing
Technical set-up and ongoing newsletters or marketing blasts to your database
listing & post close
Listing materials, landing pages, social posts and ads. 5 Star Review campaigns, gifting and more!
direct mail
Content and Design for postcards, letters and brochures mailed to your database on a regular basis
PACKAGES
1
Branding & Technology
I will work with you on setting up a full suite of branding, marketing and business systems so that your marketing has a destination and your clients will have an amazing experience.
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Branding Materials & Profiles
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Website Design / Set-Up
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CRM Set Up
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Social Media Content Curation
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Email Marketing Deliverability
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Listing Marketing Templates
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Post Close Marketing Drips
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Automations & Drip Systems
2
Marketing Management
End to end marketing management so that you are a consistent presence to your Sphere of Influence and the communities you serve.
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Strategic Planning
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Website / SEO
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Social Media
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Direct Mail
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Email Marketing
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Digital Advertising
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Listing Marketing
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Post Close Client Care
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Review Marketing
CLIENT TESTIMONIALS
“Michelle and her team are AMAZING! I've worked with Michelle for almost 5 years now and she is everything you are looking for when it comes to a marketing manager. Her content is educational, new and unique and she is very responsive. She truly cares about her work and clients... it shows. I highly recommend her for any marketing needs especially with regards to Realtors needs. Please feel free to reach out to me if you'd like me to tell you more. I would give her more than 5 stars if I could!”
Jocelyn D. - San Diego